The six principles of jewelry gift packaging design are: convenience principle, commercial principle, practical principle, connotation principle, environmental protection principle, and artistic principle. Commonly used are practicality, convenience, artistry and environmental protection. A good jewelry gift packaging design needs to be compatible with these six points, of which practicality, convenience, artistry and environmental protection are the top priority. How to choose between them is a test of a designer's problem. Then let Ouya Jewelry Packaging Company introduce it to you in detail!
1.Artistic principle
The artistic principle is to use the combination of technical beauty and form beauty, and has a strong artistic appeal. The artistic principle of jewellery gift packaging design is reflected in the shape, color, text and other parts of the packaging. The unique packaging shape and beautiful packaging color are all designed to enhance consumers' desire to purchase.
2. The principle of convenience
The principle of convenience improves efficiency while at the same time facilitating consumer use and saving consumers time. Mainly reflected in the packaging shape of jewelry, such as when carrying, holding, holding, or carrying jewelry, it will produce a certain sense of comfort and lightness.
3. Principle of practicality
The principle of practicability is based on consumers, creating better results at lower cost. Different jewellery products may require different packaging materials. When designing jewellery gift packaging, we must first consider the carrying and use of jewellery, how to make it more convenient to carry, better protection of goods, and comfortable shape. This is The original intention of the designer.
4. Intensional principle
The principle of connotation is to enhance consumers' perception and understanding of commodities, and to have a deeper understanding of the brand's positioning, development and future. Exploring the regional culture, commodity characteristics, and brand culture of commodities for rational packaging design can enhance consumers' trust in products and establish good brand awareness.
5. Commercial principles
The principle of commerciality is for the purpose of making profits, pursuing strange shapes, shocking slogans, prominent color matching, etc. in jewelry gift packaging design to attract consumers to purchase.
Since the packaging is attached to the jewelry, the jewelry itself cannot be directly displayed, so the characteristics, functions and quality of the product can be realized through the jewelry gift packaging design. How to quickly and directly cause consumers to purchase is the jewellery brand has been optimizing.
6. Environmental principles
The principle of environmental protection is a package that promotes sustainable development, which is not only harmless to the human body, but also does not pollute the environment. Today's jewelry gift packaging designs promote green renewable materials and use recycled natural materials.
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