With the continuous improvement of the living standards of ordinary people, jewelry has gradually changed from the special products of the rich class to the ordinary people's homes and the ordinary consumer goods, which increasingly affect people's lives and requirements for quality of life standards. . The quality and taste of jewelry packaging and jewelry boxes are beginning to receive more attention. The packaging design is becoming a culture-based, life-based, modern-oriented discipline. The study of jewelry packaging is actually a big issue. Strengthening the culture of jewelry packaging design, enriching the connotation of jewelry, and improving the cultural taste of jewelry will play a vital role in improving the sales of jewelry products. Jewelry boxes have always had a lot of content and connotations, but in a nutshell, they can be reflected in four aspects.

1, to reflect the characteristics: jewelry packaging should not lack personality, packaging similar, all the same; packaging should be "only my unique", "only I am unique", blending nationality, locality, knowledge, fun and commemorative in one .

2, to have a sense of quality packaging: jewelry box manufacturers must have a sense of quality, to get the hand, a very creative jewelry, if the jewelry box is made rough, sales will be greatly reduced.

3. Cultural connotation: Culture is the connotation and soul of jewelry and jewelry, as well as the carrier and expression of culture. Therefore, incorporating cultural design into the jewelry packaging is essential. Of course, the cultural nature of packaging design at this time does not only refer to the local national tradition, but a complex that coexists with the times.

4, the design should pay attention to convenience: jewelry jewelry If the product packaging is poor, not portable, then gifts and collections will be lost in the market, one of the functions of the box is easy to carry, which is especially important in the gifts to friends in the distance.